Critical Issues in Marketing

M2 – Marketing & Media Network

Advertising, Digital, Marketing & Media

May 8^th (Tuesday) 6:00pm – 9:00pm
Hard Rock Cafe
MPlaza, 39 Le Duan Avenue District 1, HCMC

Critical Issues in Marketing

THIS MONTH’S FEATURED SPEAKERS

Seck-Yee-Chung — Yee Chung Seck Partner, Baker & McKenzie Vietnam

Yee Chung Seck is a Partner at Baker & McKenzie law firm, one of the leading law firms in Vietnam. Chung leads the Firm’s Mergers & Acquisitions, TMT, Pharmaceutical and Healthcare Practices in Vietnam.

Chamber Asia has ranked Chung as the leading lawyer in the field of Corporate/M&A in Vietnam from 2010 ~ 2018 and he has been recognised as a leading and highly regarded lawyer in the M&A practice in Vietnam by IFLR1000 (from 2015 to 2018) and a leading lawyer for TMT practice in Vietnam by Asia Pacific Legal 500 (2015).

Chung is a member of the Singapore Bar Association and serves as Vice-president of the Singapore Business Group in Vietnam. He also serves as the Co-chairman of the American Chamber in Vietnam’s Information & Communications Technology committee.

Pravin Shetty Vice President – APAC, POKKT

Pravin Shetty is the Vice President – APAC for POKKT, a top mobile video advertising platform in India & Southeast Asia that focuses on rewarded Video Ads within Mobile Games. POKKT is integrated with over 300 Top Games and App Developers and has a reach of over 100 million unique users in the region.

Prior to working with POKKT, Pravin worked at Mindshare Vietnam as Partner – Client Leader. He has almost 20 years of media experience across functions of leadership, client servicing, planning and investment strategy. He is skilled in leading large account teams with talent, product and service development at the core.

Pravin has a Masters of Commerce from the University of Mumbai and also a Masters in Marketing Management from the Jamnalal Bajaj Institute of Management Studies. He has lived in Vietnam since 2012 and is active in Vietnam’s marketing and media community.

Oliver Woods is an award winning (Agency of the Year, Cannes, Effies, IAB, Kancils) advertising and brand strategy expert with more than 10 years of experience, developing business, creating strategies and leading teams in Asia-Pacific.

Oliver started his career in 2007, becoming one of New Zealand’s first social media consultants and has been based in Southeast-Asia since 2009. He has worked with M&C Saatchi in Kuala Lumpur as a Strategic Planner and then Leo Burnett (Kuala Lumpur) as Social Media Director, before relocating to Ho Chi Minh City in 2016 to become Director of Digital & Social Strategy at Red2 Digital.

Jason Woolley is the Chief Digital Officer of KPMG in Vietnam and regularly experiences digital transformation, at great personal cost, each time a new piece of shiny technology is released. Growing up at a time when there was an expectation we would be living a futuristic life of ease by now, where robots took care of all the manual labour, he is committed to challenging the poor technology implementations that have held up this dream.

As Chief Digital Officer for KPMG Vietnam, he is responsible for digital initiatives across the service lines, and also brings experience of digital marketing, internet, and communications technologies to client projects.

Prior to joining KPMG, Jason worked for Knorex, a performance-focused digital marketing agency in Singapore. He has also worked for Group M in Singapore as Director of Search Operations in Asia Pacific and Group M in Vietnam as General Manager for Connect at Group M. He has lived off and on in Vietnam since 2015.

May 8^th
Hard Rock Cafe
6:00pm – 9:00pm

Ticket