• Mindset, changing expectations, purchasing power & spending habits of Vietnamese consumers
• Vietnam’s retail outlook post January 2009
• Readying your brand identity for the global marketplace
• Latest developments in social media
• Proven digital campaigns to reach YOUTH
• Prospects of integrating mobile phones in your marketing strategies
• Cost-effective marketing to boost sales
• Experiential marketing to engage consumers
• Building consumer loyalty to retain Vietnamese consumers
• Corporate blogging as a marketing tool
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